Zoosk Review July 2024

Zoosk does not separate people who are looking for short-term hookups and those who want serious relationships. It brings like-minded singles who are both after the same thing through 'SmartPick' and 'Dating Insights'.

84,000 Members
 47 % ♀ 
 53 % ♂ 
Good For:
5 / 5
4 / 5
3 / 5
Success Rate:
3 / 10
38 / 10
33 / 10
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Age Distribution:

Zoosk in 10 seconds

  • Flexible dating site for casual flirting that may potentially turn into long-term relationship
  • Recommended for singles who want to find their life partners
  • Site offers SmartPick™ Introductions via Behavior Matchmaking™. Learn more about this special feature
  • Customer support is sometimes unresponsive to customer complaints
  • Price is neither too high nor too low but in average range compared to counterpart sites
  • Suspicious fake accounts are immediately suspended
  • You can use Zoosk for free Test now for free
  • Pricing starts at £15.00 / Month - More Information
Chris Pleines, Author at Datingscout.co.uk
Chris Pleines
Founder of Datingscout and Author of the book "Online Dating for Dummies"
Zoosk is an excellent choice for modern singles who are looking to step up their dating game. The site boasts a lot of success stories of actual users who ended up on the altar. Whether you are new to online dating or an expert dater, you might find a match on Zoosk’s enormous network.

Who is Zoosk for and not for?

  • Singles looking for serious relationships
  • Singles looking for casual flirting that can potentially lead to something more
  • People who do not mind paying for a premium membership to find love
  • Those who like browsing a sea of potential matches since Zoosk has over 40 million members worldwide
  • People who are looking for casual hookups or one night stands
  • Users who easily feel overwhelmed and do not want to have too much options on matches selection
  • People who prefer to have matches based on personality test compatibility
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Zoosk Pros & Cons

  • There are many helpful contacting features to help you find the right person, and you only need one month membership to find him or her
  • Authentic and validated profiles are serious with their intention of having a Zoosk account
  • Takes matchmaking seriously by using advanced technology and scientific approaches
  • Users report the customer support is unresponsive
  • We have recently seen that a percentage of members are no longer active on the site
  • Presence of fake profiles who try to get you off the site to scam money out of you

How does Zoosk work?

how it works
  • Zoosk works by providing matches through its quick like or swipe features or via its behavior matchmaking functions
  • Members can also search for potential matches through the website's customizable filters
  • Registration is free but messaging features require premium membership
  • Standard members can still send smiles and hearts for free
  • Members can write interesting introductions on their profiles

Zoosk works by providing potential matches through its quick like or swipe functions or via its behavior matchmaking functions. Zoosk applies both traditional and modern ways of online dating, making it very popular and effective amongst singles seeking love and relationships. 

Aside from this, Zoosk members can also search for profiles based on their dating preferences and personal information. Joining Zoosk is free but sending and receiving messages is a premium feature. However, standard members can still send hearts and smiles to profiles they are interested in. 

To attract more matches, members can write fun and interesting introductions on their profiles.

How much does Zoosk cost?

Can you try Zoosk for free?

Is Zoosk expensive or cheap?

In comparison to other providers Zoosk is average.
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Duration / Credits / CoinsCostsTotal
Monthly Membership
1 Month29.99 GBP / Month29.99 GBP
3 Months20.00 GBP / Month59.99 GBP
6 Months15.00 GBP / Month89.99 GBP
Zoosk Coins
180 Coins0.08 GBP / Coin14.99 GBP
480 Coins0.06 GBP / Coin29.99 GBP
Zoosk UK Price
Free Features
  • Account registration
  • Profile creation
  • Send smiles and hearts
  • Access Carousel
  • View full profiles
  • Test now for free
Premium Features
  • Send messages
  • Full access to SmartPicks
  • Browse incognito mode
  • Use the chat feature
  • See who likes you

Zoosk has premium membership offered in three different package durations. Getting a premium membership gives you full access to the dating site including the sending of messages and seeing who viewed your profile. If you are not sure whether a premium membership is for you, you can load up on coins which gives you limited, but sufficient access to the dating site’s paid features.

Zoosk has a one-time activation fee of USD24.95 on top of the premium membership cost you avail.

How can I delete my Zoosk account and cancel my subscription?

Please find more information here

Back to Overview

Who is signed up on Zoosk?

84,000 from United Kingdom
Members activity
40,000 active weekly
Gender Proportion
47 %
53 %
  • 40 million members worldwide
  • Most members are within the age range of 25-34
  • Gender distribution is closely proportional
  • Member activity is high
  • Most members have their profiles validated
  • Majority of members are looking for serious dating and long-term relationships

Zoosk dating is known for its extensive network of members, where the majority comes from the United States. Most members fall within the age range of 25 to 34 years old, but there is a good percentage of members of all age ranges. These members often use the site to look for serious dating and long-term relationships. With its large member base, it is highly likely that they will find their match. In fact, the site boasts thousands of success stories about their members finding their husband or wife through their dating site.


Zoosk Age Range and Age Distribution

  • 18-24
  • 25-34
  • 35-44
  • 45-54
  • 55+

New members at Zoosk in July 2024 in comparison

Here you can see how membership figures at Zoosk are developing compared to others

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Zoosk in Detail

  • Reading time 16 minutes
  • Lots of insider information for more success

How to Sign Up for Zoosk

Zoosk Sign Up
  • Registration takes 3 to 5 minutes
  • Profile photo upload can be skipped
  • You can sign up via Facebook or Google account
  • Provide basic information about yourself to sign up
  • Profile can be set up under 10 minutes

Signing up is a quick and easy process. You just need to fill out a personal information form disclosing your gender and gender preference, birthday, email address, and zip code. Zoosk detects VPN, so you have to sign-up using any zip code from the country where you reside.

After providing your necessary personal details, an activation link will be sent to the email address you provided. Once you click on that link, you can already freely access the website. However, your access is limited unless you validate your account by providing a number and entering the code sent to that number. You will also be encouraged to increase your profile credibility by connecting your Facebook and Twitter accounts to your dating profile.

Making Contact on Zoosk

Zoosk Contact
  • Sending messages is strictly a premium feature
  • You can send a smile or heart for free
  • You can buy digital gifts and send them to other users
  • There is a chatroom available
  • Matchmaking for free member

    Contacting other members may be quite a challenge if you’re not a premium member. As a free member, you can only browse profiles and send flirt pings. The people you send these flirt notifications to will be able to see them, but if they are also a free member, they wouldn’t be able to reply. Same with digital gifts—you could buy using coins and send them as you wish, but they need a premium membership to allow you to reply.

    The platform offers two kinds of matchmaking features. The first one is called ‘Carousel’ where profile suggestions are shown to you. Here, you need to decide whether it’s an ‘x’, ‘maybe’, or a ‘check’. The Carousel shows two kinds of suggestions: ‘Meet’ and ‘Match’.

    The Match tab is connected with Zoosk’s other matchmaking feature called ‘SmartPick’. SmartPick shows you match suggestions based on your behaviour on the site—the profiles you view, your search queries, the profiles you send smiles and hearts to, etc.

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    Zoosk Profile Quality

    Zoosk Profile
    • Profile pictures are visible to everyone
    • Members can compose a story
    • Profiles feature the digital gifts the members received
    • You can fill out your interests for different categories
    • The profiles are not very detailed
    • Profile pictures are visible to everyone for free

    Overall, the quality of the profiles is good. It is easy to get the gist of a member’s personality just by looking at their listed interests, which any member can view freely.

    Most profiles are straightforward and somewhat complete, making it easy for you to determine whether the account you are viewing is a match or not. Validation of profile is also required in Zoosk—you can see from the profile view how the members verified their identities.

    With this, there is a guarantee that the profile you are viewing is real. Seemingly, it is highly possible to get actual dates.

    Safety and Privacy

    Although there are forum discussions found online that complain about “fake profiles”, we didn’t find any. As mentioned earlier, Zoosk has a strict verification process that is required for all members to continue using the dating site.

    Failing to verify your identity will disable you from using the platform to find potential matches. However, in the instance that you see a fake profile, you can easily report them to the administrators.

    To report abuse and/or block a member, click the ‘Report/Block’ button found on the member's profile. Zoosk dating does not take the responsibility of routinely screening members, but the validation process makes up for this.

    Zoosk App

    Zoosk App Review
    • Available to download for free in Apple App store and Google Play Store
    • Mobile app has most of the functionality of the web version
    • Allows quicker sign-ups
    • Promotes easier contacting functions and account management
    • Dating Insights special feature is not available
    • App design is optimised for maximum mobile user experience

    Zoosk’s mobile app has the same features as its website counterpart. The only thing missing on the mobile app is the Dating Insights feature. As this feature shows a lot of data, it simply won’t fit in the mobile app screen, or if it did, it would be hard to read.

    The mobile app provides a seamless user experience for the on-the-go user. All its contacting and search features are easily accessible from the icons found at the bottom of the screen. The design of the mobile app is also simple—it mainly uses the colours blue and grey.

    The only thing that is a downside of the mobile app is the set of ads that sometimes disrupt the user experience. However, if you get a premium subscription, these ads automatically disappear.

    Special Features


    Carousel is Zoosk’s main matchmaking feature. It presents you the members through a roulette, who you can send flirts to or skip if you’re not into them.

    SmartPick™ Introductions via Behaviour Matchmaking™

    When you do things such as send a message, accept a connection, or express interest in someone, Zoosk’s Behavioural Matchmaking™ engine learns more about your preferences. The site then uses this information to help introduce you to other users who it thinks you’ll be interested in.

    The more you use Zoosk, the more information it has to help recommend better matches and SmartPick™ introductions. Make sure to respond before time runs out or else your SmartPick™ introduction will disappear.

    Dating Insights

    Zoosk collects data on your activity to give you insights regarding who you like, who likes you, and your dating style. You can use these dating insights to learn about what type of people you’re likely to attract, what you tend to have in common with the people you’re attracted to, and much more!


    Adding someone as a connection lets him or her know you’re interested in them. Anytime you send a smile or a heart and they respond back, they automatically become a connection. Labeling someone as a connection is like putting them on your ‘Favourites’ list.

    Super Send

    Super Send allows you to send a flirty message to many people at once. Zoosk provides you with some pre-written messages so you wouldn’t have to think about what to say.


    Boost increases your visibility to make even more connections. It is a great way to get noticed by other Zoosk members, but it is a paid feature.

    How can I delete my Zoosk account and cancel my subscription?

    Uninstalling the app will not cancel your subscription.

    How can you cancel your Subscription?

    • You can cancel via profile settings
    • You can cancel by sending an email
    • You can cancel via postal letter
    • You can cancel by managing your app store subscription

    Will your subscription automatically renew?

    • Yes, your Zoosk subscription will automatically renew. The notice period for opting out of automatic renewal is 10 Days.

    Is there a money back guarantee and do you get refunded the full amount?

    • Usually you will not get back the full amount, it will be reduced by the time or credits you used for Zoosk.

    Will your credits expire?

    • No, your credits do not expire.
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    Zoosk FAQ


    Who owns Zoosk?

    Zoosk, Inc.based in San Francisco, California, USA owns the platform.

    When was Zoosk founded?

    The platform was founded in 2007.

    What is the average age of users on Zoosk?

    The average age of Zoosk users is between 30-38 years. You can find more information here


    Who can join Zoosk?

    Those who are 18 and up may join.

    How do I join Zoosk?

    You can join by filling out a personal information form or by signing up via your Facebook or Google account.

    Does Zoosk offer premium membership?

    It has premium membership offered in three different package durations.

    Can I cancel my membership anytime?

    Yes, you can cancel your membership anytime through your Account Settings. You can still use Zoosk’s premium features until your billing cycle ends.

    Does Zoosk give out refunds for unused time?

    Unfortunately, no refunds are given under any circumstance.

    Do I need to verify my account?

    Zoosk requires all its members to undergo profile verification. You can verify your account by connecting your social media accounts or by providing your mobile number.

    What is Zoosk’s Dating Insights?

    Dating Insights is a report of all your dating interactions and behaviour in the dating site.

    What is Zoosk’s SmartPick Technology?

    SmartPick Technology recommends better matches for you by analysing your behaviour on the dating site.

    How do I search for potential matches on Zoosk?

    You can either use the Carousel function which is a roulette-type matching or by searching online users on the search tab.

    How come I cannot message my matches on Zoosk?

    Messaging other users is strictly a paid feature.


    Is using Zoosk safe?

    As with other dating sites, users are expected to keep wary of fraudulent users and scamming.

    How do I report and block an abusive user?

    You can report and/or block an abusive Zoosk user by clicking the ‘Report/Block’ button found on his or her profile.

    How do I deactivate my Zoosk account?

    Go to your account settings, select 'Account status' and click edit. There you will find the option to deactivate your profile. 

    Does Zoosk sell your data?

    No, Zoosk does not sell your data.

    Was Zoosk hacked in the past?

    In 2020, hacking gang ShinyHunters claimed that they stole 73.2 million Zoosk user records and are selling it on the dark web marketplace. Because of this, Zoosk is currently facing a negligence suit in California over user data hack.

    How accurately does Zoosk track your location?

    Zoosk tracks your approximate location.

    Do your Zoosk profile pictures or profile information appear in Google Search Results?

    No, your Zoosk photos and personal information will not appear in Google Search Results.

    Who can view your pictures on Zoosk?

    All Zoosk users can view your pictures.

    Is your phone number required for signing up at Zoosk?

    Yes, a phone number is required for signing up at Zoosk.

    Can you erase your personal data on Zoosk?

    No, Zoosk doesn't allow users to erase their data.

    How can I delete my Zoosk account and cancel my subscription?


    Can you try Zoosk for free?

    How much does Zoosk cost?

    Zoosk typically costs between 14.99 GBP and 89.99 GBP. Compared to other dating services, Zoosk's membership costs is average. You can find more information here

    How much does it cost to sign up on Zoosk?

    You can sign up for Zoosk and use its basic features for free. To use Zoosk's premium features you must upgrade. You can find more information here

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    Final Results table

    Signing Up: 4.5 / 5
    Making Contact: 3.5 / 5
    Profile Quality: 3.0 / 5
    App: 4.0 / 5

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    Contact details

    Company:Zoosk Inc.
    Address:989 Market Street, San Francisco, CA, 94103 USA