Our Review

OkCupid was launched in the year 2004. In just over three years, it was listed in Time Magazine’s Top 10 dating websites. The growth of the dating site’s member base is consistent over the years, so there is no lack of profiles to look through in. 

Even today, there is a good percentage of active members in the dating site. These members are actively swiping left or right in Double Take, hoping to find a match. With OkCupid’s contacting features, it is quick and easy to find exciting members to talk with, flirt with, and meet up with.

OkCupid has undergone many updates and upgrades for their dating site and mobile app. One biggest change they had was their messaging rules. Anyone can send a message, but only when both users like one other will the receiver be able to read the message sent to him or her.

OkCupid launches ‘Dating Data Center’, a new monthly section in their blog which will share insights about what singles are currently connecting over. These useful tidbits can make approaching and bonding with other singles much easier.

Read our full OkCupid review to find out more about OkCupid's features and if it is suitable for finding a life partner or if it’s better for casual encounters.

New members at OkCupid in July 2024 in comparison

Here you can see how membership figures at OkCupid are developing compared to others

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OkCupid Members

1,400,000 from United Kingdom
Members activity
100 daily logins
Gender Proportion
35 %
65 %
  • Over 50 million users worldwide
  • Majority of users come from the United States
  • Member activity is high
  • There are more male members than female
  • Most members fall between the age range of 25-34
  • Members look for a variety of relationship types

The member base of OkCupid come from different walks of life. There is a good percentage of members in every age range, but the majority lies in the 25 to 34 range. Most are young professionals who are looking to pass the time or explore if the app can get them a suitable date. OkCupid requires its users to disclose what exactly it is they are looking for on the dating site. The choices are 'short-term dating', 'long-term dating', 'hookups', and 'new friends'. 

Before, OkCupid was known for finding casual dates or hookups. Today, most members are looking for long-term dating and lifetime partners. We also observed that male members are more active in messaging the female users. But, a lot of male members encourage the users who like them to send them a message. They indicate this on their profile summary.


OkCupid Age Range and Age Distribution

  • 18-24
  • 25-34
  • 35-44
  • 45-54
  • 55+

How to Sign Up for OkCupid

  • New members take a personality test and fill out personal information
  • Account registration process takes 5-10 minutes
  • Users can import photos straight from Facebook or Instagram
  • Users get immediate match suggestions after registering

Signing up for an account in OkCupid is simple. You just need to indicate some basic information about yourself such as your name, location, email address, and birthday. If you wish to skip all of these, you could simply register via Facebook. The platform's language will mainly be in English, but Europeans have a choice of switching to Turkish and German at the moment. 

But registration does not end there. You also need to answer OkCupid's questionnaire that asks about your likes, dislikes, religion, personality, habits, hobbies, sexual orientation, and relationship desires. This will help OkCupid adjust your matching algorithm to connect you better with more compatible members. 

The OkCupid test allows the dating app to measure the percentage of your compatibility with the suggested match. This percentage is shown with the match suggestion on OkCupid's roulette-type dating feature.

OkCupid Expansive Gender Identity Options

OkCupid has always been exclusively inclusive. To date, it offers over 60 identities or sexual orientations and gender to signal to other users who they really are and how they identify. These identities can also be used on search filters to filter for the types of people and relationships they’re looking for by setting them as preferences.

Making Contact on OkCupid

  • The search tool can be filtered to display only online users
  • Your last OkCupid search options will be saved the next time you use the function
  • The site's matching system uses an algorithm based on the answers you give to their match questions and personality test

OkCupid's score on contacting and messaging used to be higher, but they changed their policy on messages. Before, you can freely message any user you like on the website; nowadays, you can still send messages to other users freely, but they will only see your message if they liked you back. 

According to the site, they changed the way their messaging system works to cut down the frequency of unwanted and inappropriate messages. While it dissuades creeps from mass messaging users with inappropriate proposals, it also discourages decent users who just want to reach out and start a conversation with a potential match.

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OkCupid Profile Quality

  • It is possible to see the profiles of other users without paying for anything
  • All pictures uploaded on a user's OkCupid profile are public
  • Users can keep answering match questions to get more accurate matches
  • After answering several match questions, you can unlock personality traits, which can make your profile even more unique
  • The profiles are very detailed

OkCupid profiles feature the user's photo gallery at the topmost of the page. This is followed by a profile summary that is written by the members themselves. Most members do not write lengthy 'about me' paragraphs, but since it cannot be left blank, members just write brief sentences or keywords to describe themselves.

Most OkCupid profiles also feature some of the member's answers on his or her match questions. Depending on which questions he or she willingly answers, his or her views about personal preference, religion, and relationships are shared on the profile. All of the profile fields are required to be filled out.

The initial personality test determines the percentage of compatibility between you and the other user. This percentage is shown on each profile you browse through the search filter and Double Take feature. You are also able to see which questions you both agree and disagree on. On the bottom part of every OkCupid profile, you can find other similar users suggestions.

Pro-Choice Badge

OkCupid launched a new profile feature where members can add a Pro-Choice badge to their profiles to demonstrate their support to reproductive rights. By choosing to get the badge, OkCupid donates $1 for every badge to Planned Parenthood. This new badge also helps members filter matches as they know from the get-go if their views will clash or not.

OkCupid App

  • OkCupid app has an excellent user interface
  • Mobile app offers the same features as its website counterpart
  • Matchmaking is roulette-type
  • Great for mobile users on-the-go
  • Some pages take a while to load
  • You can see which users sent you a message easily
  • OkCupid app's features are greatly organized in tabs
  • You need to scroll down to see other member's complete profile

OkCupid's mobile app is best for people who want to access their accounts and see their matches on-the-go. The app does not offer any additional feature but makes the user experience better. All features of the dating site are accessible using one-hand. All the app's features can be found as tabs at the bottom of the screen.

What's great about OkCupid's mobile app is that using Double Take is actually better on it compared to the website. You just have to swipe left if you're not interested, or right if you are. Then when you swipe right and your compatibility percentage with that user is relatively high, there will be a pop-up window encouraging you to send a message to that user. Of course, you can choose not to send any messages.

Also, you can be more quickly updated about new matches and new messages by setting OkCupid app mobile notifications.

OkCupid Costs and Prices

Free Features
  • Account registration
  • Messaging other users
  • Keeping track of who you like
  • Match searching
  • Use of basic search filters
  • Browse member profiles
  • Participate in Double Take
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Premium Features
  • See who likes you
  • Message read receipts
  • No ads
  • Use of advanced search filters
  • Daily auto boost
  • Message priority
  • See public question answers

Is OkCupid expensive or cheap?

In comparison to other providers OkCupid is average.
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Duration / Credits / CoinsCostsTotal
1 Month34.99 USD / Month34.99 USD
3 Months23.33 USD / Month69.99 USD
6 Months17.49 USD / Month104.94 USD
1 Credit6.99 USD / Credit6.99 USD
5 Credits1.20 USD / Credit5.99 USD
10 Credits0.50 USD / Credit4.99 USD
Payment Options
  • Credit Card
  • PayPal
  • Via Mobile Phone

OkCupid offers free membership and users can upgrade to premium membership to unlock additional features. Users may 'Boost' their profiles to get more attention and increase their matches. 

Super Boost

Users may also opt to purchase OkCupid's 'Super Boost' feature that increases their chances of getting more matches with an extended boost. Super Boost is available in:

  • 3 hours: 29.99 USD
  • 6 hours: 44.99 USD
  • 12 hours: 59.99

Read Receipts

Users can add the 'Read Receipt' feature so they would know if their messages have been read or ignored. Read Receipts are available in: 

  • 1 Match: 2.99 USD
  • 5 Matches: 1.99 USD
  • 20 Matches: 0.99 USD

Users can cancel their subscriptions by contacting customer support or via the chosen app store. Generally, OkCupid doesn't give refunds but special terms apply in Arizona, California, Connecticut, Illinois, Iowa, Minnesota, New York, North Carolina, Ohio, Rhode Island, Wisconsin, and the EU or European Economic Area.

Take note that OkCupid boosts are one-off purchases and don’t auto-renew. 

Special Features

OkCupid has several special features that aim to give users a full dating experience and find someone that they are compatible with in terms of views, hobbies and interests.

Double Take

Double Take is OkCupid's matching feature. It's a roulette-type matching where you need to either swipe left if you're not interested or swipe right if you are.

See Who You Like

You can keep track of the members you like by going to the list of 'Who You Like' found on the 'Likes' tab. You can freely message these users, and they will see on Double Take that you messaged them.

See Who Likes You

You can view who likes you on the 'Likes' tab. However, this feature is only for OkCupid premium members.


Boost is an add-on feature where your OkCupid profile gets highlighted. Boosted OkCupid profiles are shown more frequently on other members' Double Take suggestions and OkCupid search. 

OkCupid Blog

OkCupid has a blog that publishes tips on how you can maximise the OkCupid app and dating platform. They also have articles about helpful dating tips and advice, so you can get the most out of your OkCupid search for a lifetime partner.


Since OKCupid is a big dating platform, you may get overwhelmed by the sheer volume of matches you get. With Stacks, you can efficiently categorise them. You can group them according to options like "Nearby," "Online," "Recommended," and the "Question Pros" or those who answered the most of OKCupid's compatibility questions.

I'm Vaccinated Profile Badge

For those who are feeling conscious about safety, OKCupid added a special feature where members can add an "I'm Vaccinated" badge on their profiles. This feature is for all members who had at least one dose of the coronavirus vaccine.

60 New Identity Options For LGBTQ Users

OkCupid added over 60 new options for its LGBTQ members to better express who they are and how they identify. Members can also filter other profiles according to their identities, ensuring they find their most compatible matches. Some of the newly available options include "Top", "Femme", "Bear", "Otter", "Twink", "Drag Queen" and "Versatile."

60 New Identity Options For LGBTQ Users

OkCupid added over 60 new options for its LGBTQ members to better express who they are and how they identify. Members can also filter other profiles according to their identities, ensuring they find their most compatible matches. Some of the newly available options include "Top", "Femme", "Bear", "Otter", "Twink", "Drag Queen" and "Versatile."

Cupid’s Picks

The famous algorithm connects you with people you're compatible with based on your choices, their preferences, and the common questions you've answered. But our new Cupid's Picks tool takes it a step further by matching you with people who are not only highly compatible with you but also more likely to match with you. Your Cupid's Picks are updated daily, so you can be confident that you're getting the best folks for you right now with each new batch.

Available in 9 Languages

OkCupid is now available in Argentinian Spanish, Chinese Traditional, Dutch, Swedish, and Indonesian, in addition to English, French, Turkish, and German. Users whose smartphones are configured to any of these languages can now access inquiries, dialogues, notifications, and all other aspects of the app in their favorite language.

Conversation Starters

The brand-new function suggests some of the most effective icebreakers, making it as simple as one click. If you want to make it more personalized, you can also look back over your match's profile when you match today. This way, you may find something you have in common with them — perhaps they have a photo with a dog and you, too, are a dog lover, or they indicated in their profile that they need travel suggestions for Portugal and you're an expert — and message them about it. Whatever you decide, don't put it off any longer. This functionality is presently available on Android and will be available on iOS soon.

Chat Reactions

OkCupid has now released chat reactions, which make messaging on the app feel more like texting than ever before. React with emojis depending on your mood, and continue your conversation on OkCupid until you are completely comfortable.

Selfie Verification

OkCupid prioritizes safety, and users will soon be able to search for dates that have verified their profile with a selfie. Our support team reviews every single one, so you can be confident that you're matching with a real person. Uploading your selfie for profile verification simply takes a minute, and it's worth it: 64% of OkCupid users polled claimed they're more likely to match with a verified profile. It will be made available to consumers in the coming weeks.

Photo Messaging

You can now send photos to your matches! So don’t just describe the view to your match; send them a photo. But keep your photos modest and less-naughty!

Our rating

Signing Up: 3.5 / 5
Making Contact: 3.5 / 5
Profile Quality: 4.5 / 5
App: 3.0 / 5

Editor's Conclusion

Chris Pleines, Author at Datingscout.co.uk
Chris Pleines
Founder of Datingscout and Author of the book "Online Dating for Dummies"
Since its launch, OkCupid has undergone significant updates that improved the quality of user experience. It has become one of the dating sites that has a large member base wherein a good percentage is still engagingly active. Also, with the rise of other casual dating apps, OkCupid’s past reputation of being a site where most members are only looking for hookups, have completely turned over. Today, most OkCupid users are looking into serious, short and long-term dating. If you think, however, that OkCupid doesn’t suit your needs or is still lacking, you should check out our Matchmaker category for other reliable websites.
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OkCupid FAQ


Who owns OkCupid?

When OkCupid started, it was owned by Humor Rainbow Inc., a company based in New York. New York. However, the site changed hands and is now owned by InterActiveCorp. 

So where is OkCupid based now?

Although Humor Rainbow is now a subsidiary of IAC, the company's headquarters is located in Dallas, Texas.

When was OkCupid founded?

OkCupid was founded on January 19, 2004.


How does OkCupid work?

OkCupid suggests users on Double Take who have high percentage compatibility with you. This compatibility score is based on you and the other member's answers in the personality quiz. You can also use OkCupid search to look for online members--however, this function is better to use using a desktop.

What is Double Take?

Double Take is OkCupid's matching feature that shows possible matches in a roulette style.

What is Boost?

Boost is an add-on feature which highlights your profile on OkCupid for a specified time frame.

Where do I see my matches?

You can see your matches on the Likes and Messages tab.

How do I see who messaged me on OkCupid?

You can see who messaged you on OkCupid's Double Take. OkCupid puts the sign "They messaged you" on the match suggestion's entry.

Is it possible to see the OkCupid members who I liked?

Yes, you can view the users you liked on the 'Likes' tab.

Can I unmatch an OkCupid member?

Yes, you can do this by clicking the three dots found at the top of the user's profile.


Is using OkCupid safe?

As with other dating sites, users are expected to use the site with their own discretion. Users should remain observant with regard to possible scammers.

What security features does OkCupid have?

OkCupid has published privacy policies and terms of usage on their website. Block and report buttons are also easily accessible on every member profile.

How can I block and report a suspected scammer?

You can block and report a user by clicking the three dots on top of the message bar, or by clicking the 'block' button found on his or her profile.


How do I join OkCupid?

You can join OkCupid by filling out a personal information form or by connecting your Facebook account to the dating site.

Does OkCupid offer premium membership?

Yes, the site offers two kinds of premium membership: the A-List Basic and the A-List Premium.

How do I cancel my OkCupid membership?

You can cancel your membership through your Account Settings. You can then use your premium membership until the next day of your billing cycle.

Is OkCupid membership auto-renewed?

Yes, OkCupid membership is auto-renewed. You can cancel this, however, through your Account Settings.

Can I get a refund for unused time?

OkCupid does not give out refunds under any circumstance.

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Contact details

Company:Humor Rainbow Inc.
Phone-Hotline:(646) 216-8762
Address:129 W 29th St Fl 10 New York, NY 10001-5105